Freelance Marketing Support
Your extra marketing brain, without a permanent hire
Experienced marketing support for small businesses that need fresh thinking, practical help and someone to keep things moving.
Running a small business means you're constantly spotting things you could do, opportunities you could explore and ideas you'd love to pursue. The challenge is knowing which ones are worth your time — and finding the time to do something about them.
That's where I love to step in and help.
I've spent 20+ years helping teams at the Guardian, Bloomberg Media and VICE find new ways into problems for some of the world's biggest brands. I bring that experience to smaller businesses, combining commercial know-how with curiosity, fresh perspectives and a willingness to try something different.
Together, we'll work out where the opportunities are, explore different ways forward and turn the most promising ideas into action.
And because I'm also the person behind Whirr, I bring a few extra tools to the table. If we're stuck, going round in circles or coming up with the same old answers, I'll help us look at the challenge from a different angle and find a fresh way forward.
Think differently. Make things happen.
Where I come in
When an extra marketing brain comes in handy:
You need marketing support, but not a full-time hire: Your business has reached the point where marketing needs more attention, but you're not ready to employ someone full-time. You need an experienced pair of hands and a fresh perspective.
You need someone who can think and do: You want someone to help you work out the bigger picture, spot opportunities and challenge the obvious - then roll up their sleeves and help make things happen.
You know there's more potential in your business: You've got ideas, stories, products or relationships that could go further. You now need someone who can help you join the dots, find the interesting angles and work out what to do with them.
You want marketing to feel less like business as usual: You're not looking for another person to churn out the same old content or follow a funnel or a formula. You want to try things, learn what works and find an approach that feels right for your business.
How I work:
The right people for the right jobs:
I focus on finding opportunities, shaping ideas and bringing marketing projects to life. When something needs specialist expertise - whether that's paid media, technical SEO, data analysis, design or development - I'll help to identify the right people and work with them to make sure everything joins up.
You get a hands-on marketing partner who can see the bigger picture, without having to do everything themselves.
What I do
Areas where I could help:
Ideas, content and campaigns
Find a fresh angle for your brand, develop a stronger story or work out how to make more of an existing idea. I'll help shape the thinking, develop briefs and turn promising ideas into content and campaigns - bringing in specialist writers or creatives where needed.
Partnerships and PR opportunities
Spot the people, stories and organisations that could help your business reach new audiences. From developing a compelling story to exploring potential collaborations, I'll help you find opportunities that feel relevant, distinctive and worth pursuing.
Website and brand projects
Work out what's working, what isn't and where your brand could work harder. I can help sharpen your messaging, identify opportunities to improve your website and brief and coordinate the right designers or developers to bring changes to life.
Flexible support, built around your business:
Work with me on a flexible monthly retainer for ongoing support, or bring me in for a specific project. We'll work out what makes sense for you, depending on what you need and where you want to go next.
Got something brewing?
Maybe your marketing needs a fresh pair of eyes. Maybe there's an idea you've been meaning to explore, or a project that needs someone to get it moving.
Let's have a chat and see where I could help.